Unbelievable Moisture. Brilliant Shine. Ultimate Protection. By restoring the elasticity and giving you an infusion of intense moisture, 7SECONDS™ Masque will nourish your strands down to the core leaving you with long-lasting shine, softness and manageability. The ultimate in hair health. Intense moisture. Long lasting, high shine. Helps restore elasticity. Protects and strengthens. FOR BEST RESULTS: After shampooing with your favorite shampoo, massage evenly through wet hair. Leave in for up to 10 minutes (or longer if you fancy). Rinse thoroughly.